In relation to the crisis and the uncertainty about their future, most people, especially young people, are increasingly investing in entrepreneurship. As the fact of working on his own account currently seems more profitable to become an employee with a company or to put himself in the services of an individual, the ideal would be to create his own company.
As part of a company launch, several methods help to publicize the activity such as contacting journalists. This method indeed helps to develop the notoriety of your company. However, there are some basic rules for getting started in the field of entrepreneurship, which each interested party must learn and master to be truly successful in their field.
10 rules of Entrepreneurship :
- Believe in Yourself: Successful entrepreneurs are focused and tend to stay very cohesive.
- Never Stop Investing In Yourself: Many successful entrepreneurs are well known for not having completed college or high school, but these stories don't mean that entrepreneurs aren't interested in learning. On the contrary, they are voracious learners, whether reading, taking lessons, listening to coaches, mentors or experts around them. The goal of learning is continuous self-improvement and therefore it does not need to be done in a formal environment.
- Pursue Your Passion Relentlessly: The best entrepreneurs are those who do what they love. This allows them to have great resilience and endurance even when they are tired or disappointed.
- Surround yourself with the right people: Although entrepreneurship is an individual activity in essence, it is just too difficult to do it all on your own. One of the most important rules for an entrepreneur is finding the right people, convincing them to join the company, and then forging a team with whom the work can be shared. Employees should be chosen for skills and values that complement those of the senior leader himself.
- Develop your network: As much as entrepreneurs constantly train their teams inside their company, they also develop their network of investors, advisers, suppliers, associates and clients outside it.
- Brag about yourself and your business: Successful entrepreneurs never miss an opportunity to promote themselves, or to promote their vision or their company, during business activities or at social occasions . This self-promotion should neither bore nor stray from the truth. If done with sincerity and respect, it can be attractive and inspiring, winning not only customers, but also potential investors, employees, partners and suppliers.
- Learn how to manage risk: For entrepreneurs, risk is everywhere. They just can't avoid them. The golden rule is to manage risk, mitigate it as much as possible, and always hedge against it.
For example, the biggest risk for most growing businesses is death from a cash flow crisis. Entrepreneurs who survive are the ones who remain fully aware of their cash flow situation so that they can see the crisis coming. For example, when a company has a large customer, it can hedge against risk by managing several small customers. If the big customer were to disappear, the company will be able to stay afloat.
- Work hard: In entrepreneurship, there are no shortcuts or half measures. Once a business is established, entrepreneurs should be fully dedicated to it, even if that means working twelve hours a day for many years.
- Stay Innovative: A single innovative idea is rarely enough to keep a business afloat for more than two years. The strongest companies are those that take innovation as a holistic approach, especially when it comes to taking customer feedback into account and trying to incorporate it into their products and services. This is not always easy, because the disruption caused by innovation prevents any business from settling into a comfortable routine. This approach also requires a certain tolerance for errors.
- Take care of yourself: Successful businesses are built on the foundation of healthy bodies and healthy minds. Entrepreneurship is a marathon, not a sprint. Staying on course requires finding the right balance between effort and rest, and paying attention to the warning signals your body sends you from time to time.